Why give flowers

Expressing love and feelings

In the language of flowers, each type of flower conveys a specific message. Red roses symbolize passion, tulips represent an immediate declaration of love, lilies are associated with purity.

Celebrating special occasions

Birthdays, religious holidays, personal successes (diploma, wedding, birth)... so many occasions that deserve to be highlighted with flowers.

Strengthening relationships

Between colleagues to congratulate a promotion, between friends to thank, in the family to show support... flowers are an effective way to revive relationships.

Studies have shown that receiving flowers can have a profound and positive impact on mood. Researchers at Rutgers University found that flowers trigger an immediate emotional response, improving the mood of those who receive them.

Not only do flowers improve the mood of those who receive them, but their very presence changes the atmosphere of a room:

• In the office: elevating productivity
• At home: strengthening feelings of comfort
• In public places: promoting a sense of well-being

Traditionally, the offering of flowers is often associated with women. Yet men also appreciate this thoughtful gesture:

• To congratulate: a professional promotion, a sporting or academic achievement
• Appreciating a mentor: to underline the importance of their guidance
• Showing gratitude: towards a father or grandfather

For men, favor sober bouquets in neutral colors, green plants symbolizing permanence, or exotic compositions with tropical flowers.